What do you do when there’s no CAD file to start from? For most of the IT hardware in this project, Impakt S.A. had no ready 3D data — so we modeled the products from scratch, precise enough to double as technical documentation, not just marketing visuals. The result: catalog shots, key-visuals and small-electronics animations now used across Impakt’s own brands, Natec and Genesis — 3D IT product rendering built from measurement up, not from an existing file.
Client: Impakt S.A. — IT hardware manufacturer and distributor
Scope: 3D modeling, visualizations, packshot, key-visual
Industry: Consumer electronics / IT hardware
Technique: From-scratch 3D modeling from physical measurement · catalog and key-visual renders
Application: Product packaging · advertising materials for Natec and Genesis brands
Visuals delivered: Neutral-background catalog shots · key-visual renders · small electronics and gaming accessory animations
RENDERING 3D FOR IT PRODUCTS | Impakt
Projects related to electronic equipment are a subject we always enjoy working on. This was also the case with the order from Impakt S.A. – an IT distributor. We had the opportunity to create a series of 3d visualisations, including catalogue views on a neutral background, key-visuals, and animations of small electronics and gaming equipment. The results of our work can be seen on product packaging and in advertising materials for Impakt’s brands: Natec and Genesis.
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Our task was to model most of the products from scratch. We started with a precise mapping of the objects. CAD software came to the rescue. Thanks to this, the models we created could be used not only for visualisation, but also for technical documentation.
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During our collaboration, we created visualisations for many industries.
From consumer electronics to gaming accessories.
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Modeling from scratch means the geometry has to hold up under close inspection — packaging, catalog pages and key-visuals all get scrutinized differently than a quick concept render. It’s the same discipline we applied for Impakt’s own Genesis gaming headphones, one specific product line built on the CAD-accurate modeling approach developed across this wider collaboration.
Frequently asked questions
Can 3D models be built without existing CAD files?
Yes — for most products in this project, Impakt had no ready CAD data, so we modeled from scratch based on precise physical measurement of the actual products.
Can 3D product models be accurate enough to double as technical documentation?
Yes. Because we model with engineering-level precision, the same 3D files we build for marketing visuals can also support technical documentation needs.
Can one 3D rendering project cover multiple brands under the same company?
Yes — for Impakt S.A. we produced visuals used across their Natec and Genesis brands, from catalog shots to key-visuals to small-electronics animations.
What kind of IT products can be visualized in 3D for packaging and marketing?
A wide range — from small consumer electronics to gaming accessories. We’ve produced neutral-background catalog shots, key-visual renders and product animations across this category.
