Pokolm is producing high quality CNC milling machines and tools. We made a series of 3D product animations showing the milling process. We created an animation of a new logo emerging from a lump of steel. We also produced a commercial spot with a detailed visualization of the milling process in slow motion.
30 seconds, this is how long it takes for the Polkom company logo to be milled into the steel block.
We achieved this by using sharp cuts and accelerated ‘timelapse’ animation.
Client: Pokolm Frästechnik GmbH & Co. KG
Scope: animation, simulation, packshot
Slotworx HP M is a new product shown in the second animation.
It was necessary to use slow motion to show the work of the cutter.
Particle simulation proved very helpful in visualising the ejection of milled metal cuttings.
The work we put into preparing a large amount of materials such as animations and a whole series of product visualisations ensured that we were able to create a unique graphic setting for the stand at the trade fair.
